WELCOME TO THE AREAZ
Melbourne-based brand JUDAH. presents “WELCOME TO THE AREAZ”, an art exhibition and pop-up store in collaboration with Space Between and At The Above. Launched in Melbourne’s southeastern suburbs in 2016, JUDAH. has achieved cult status among Australia’s streetwear scene and quickly become the unofficial uniform for the city’s misfit youth. Its “CHIEF OF TRIBE”, Raffael, is a natural-born outsider whose no-rules playbook makes JUDAH. all the more enigmatic. In an age where mystery, scarcity, and exclusivity are the highest currency, JUDAH. has these in stacks.